My Dad’s 10-3-1 Sales Rule

Consulting
Written By Rick Watson

When you’re in Sales it’s easy to get down. Network, call, email, post. Cash register not ringing. Am I doing something wrong?

Then a few things break. Then a few more. I’m on a roll! Did I get smarter? Of course not... It’s about the process. If you are consistently getting opportunities your process is working.

My father started his own business and told me the 10-3-1 rule. 10 opportunities get you 3 proposals gets you 1 sale. It’s remarkable how it works.

Early in your journey, you will need more opportunities. Later you might need less. But I like this rule of thumb.

Rick Watson

Rick Watson founded RMW Commerce Consulting after spending 20+ years as a technology entrepreneur and operator exclusively in the eCommerce industry with companies like ChannelAdvisor, BarnesandNoble.com, Merchantry, and Pitney Bowes.

Watson’s work today is centered on supporting investors and management teams incubating and growing direct-to-consumer businesses. Most recently, in partnership with WHP Global, Rick was a critical resource in architecting the WHP+ platform, a new turnkey direct to consumer digital e-commerce platform that powers AnneKlein.com and JosephAbboud.com.

Watson also hosts a weekly podcast, Watson Weekly, where he shares an unbiased, unfiltered expert take on the retail sector’s biggest players.

In the past year alone, Rick has spoken at many in-person and virtual events as well as podcasts on topics ranging from retail/ecom to supply chain/logistics and even digital grocery including CommerceNext IRL, ASCM Connect, and Retail Innovation Conference.

https://www.rmwcommerce.com/
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