SaaS Rick Watson SaaS Rick Watson

BigCommerce Not Selling: Revitalizing

This article delves into the latest insights on BigCommerce, revealing why the company is no longer for sale and exploring its strategic shift towards B2B and up-market focus. Discover how new leadership is navigating the challenges of the current market, the impact of payment flexibility on enterprise clients, and the future trajectory of BigCommerce as it restructures to meet evolving industry demands.

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How Did You Get Into eCommerce? And Why Reputation Travels

Discover insights into how reputation shapes success in the eCommerce industry, the importance of relationships over leads at conferences, and why the ever-changing landscape of software vendors keeps the industry dynamic. Learn from Rick Watson's journey in eCommerce, starting from the early days of the Internet, and understand why reputation and connections are crucial in this tightly-knit community.

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SaaS Rick Watson SaaS Rick Watson

Salesforce Not Credible: It's Not Your Goto-Market It's Your Product

Explore the challenges facing Salesforce Commerce and why its once-great platform is now plagued by stagnation and lack of innovation. Discover the key elements needed to reboot Salesforce's Commerce product, and understand why customers are losing trust despite recent AI advancements. Learn why a credible product vision and a trusted roadmap are essential for Salesforce's recovery.

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SaaS Rick Watson SaaS Rick Watson

Klaviyo Earnings and Future: Shopify’s Mid-Market E-mail/SMS Automation Tool

From Klaviyo's latest earnings, we've distilled four key takeaways. Notably, there's been significant growth in the mid-market segment, with an 80% increase in customers paying over $50k/year, totaling 143k customers. However, pressure on gross margins, a declining revenue growth forecast for 2024, and concerns regarding non-GAAP measures raise questions about the company's trajectory. Looking ahead, Klaviyo's potential expansion into CRM territory, particularly tailored for Shopify, may shape its future amidst a competitive landscape.

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SaaS Rick Watson SaaS Rick Watson

Shopify Winter Editions Enterprise Update: Missed Opportunities Abound

Shopify's recent Winter Editions update left many questions unanswered and opportunities untapped. From missed partnerships to unclear positioning, the update fell short of addressing key concerns for enterprise users. Learn more about the overlooked aspects of Shopify's latest enterprise offerings and the implications for businesses seeking scalable solutions.

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