Rick Watson 8/13/25 Rick Watson 8/13/25

AI Barbell Effect: The Unspoken AI Enthusiasm Gap at Big Companies

Learn about the AI barbell effect, where a reluctant middle management blocks innovation. Discover the only solution to overcome internal resistance and a crucial warning for software vendors selling AI tools.

Rick Watson 6/20/25 Rick Watson 6/20/25

Jassy's AI Memo Was a Snoozefest, In a Good Way

Rick Watson 2/4/25 Rick Watson 2/4/25

The Primary Risk to Amazon is Losing the Consumer Battle for First Search

Rick Watson 2/3/25 Rick Watson 2/3/25

AI Is Not the New SEO. Brands Could Be In a Marketplace Without Realizing It

Rick Watson 1/27/25 Rick Watson 1/27/25

Artificial Intelligence Moving from Creating to Doing with OpenAI Operator

Rick Watson 11/7/23 Rick Watson 11/7/23

OpenAI's New GPTs Trying to Replace Google: Learning Through Conversation

Rick Watson 8/15/23 Rick Watson 8/15/23

AI Is Not a New Sales Channel or Delivery Mechanism: Why That's a Problem

Rick Watson 7/13/23 Rick Watson 7/13/23

Shopify's AI Sidekick Shows Us the Future of Generative User Interfaces

Rick Watson 6/20/23 Rick Watson 6/20/23

Google's New Virtual AI Try-On Tools Raise the Bar in Fashion Shopping

Rick Watson 6/9/23 Rick Watson 6/9/23

Artificial Intelligence CoPilot is The New SaaS Term of Art