eCommerce Strategy Consultant - Rick Watson - RMW Commerce Consulting

View Original

Bluecore lands $125M Series E on $1B valuation as e-commerce personalization grows

Connect casual shoppers across channels to the products and experiences that transform them into lifetime customers with the only AI-driven retail marketing platform.

Bluecore is a solid mid-market eCommerce marketing solution that has been in the market for some time. I still think "personalization" is one of the toughest categories out there for a product marketing team at a software company. What does it even mean?

TechCrunch: Bluecore lands $125M Series E on $1B valuation as e-commerce personalization grows