eCommerce Strategy Consulting Services
When Do Companies Come To Me and How Do I Help:
Entering a New Market
Your team has considered investing more in digital channels but keep putting it off:
What is the revenue potential?
What new capabilities would our organization need to learn?
What about our existing customers?
I help you create a thoughtful plan that considers your unique brand, customer segments, financial returns, and the new digital capabilities needed for your journey: from strategy to supply chain, and everything in-between.
Need Execution Guidance
Perhaps you have a general plan, but need assistance executing it:
Where do I start?
Where are the gaps in my organization?
Which vendors and partners do I turn to for help?
How do we achieve our promised business case?
I work with your organization to build out a detailed plan of execution, and then stay with you throughout your journey - bringing the right partners and resources to your organization at exactly the right time.
To Solve an Urgent Business Challenge
An area of your business is keeping you up at night. It’s an important function like customer acquisition, retention, technology, or a major new product launch.
You have tried different approaches that haven’t been successful and are tired of guessing. You need someone with a fresh pair of eyes to help the team figure it out.
First, I build a clear picture of success and review the situation with all the relevant stakeholders. From there, I get to work with your team untangling the knot that’s been created in order to leave the company in a much better position.
Ready to Talk?
When growth is elusive, I am an expert at asking incisive questions to surface the real issues and then present straightforward ideas that your team can actually implement.
Mistakes are expensive. They cost money, of course. What’s worse is the opportunity cost. I work with investors and management teams worldwide to help them get a handle on their digital business plans to execute a clear path forward.
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Each month, Rick Watson’s What's Next eCommerce newsletter will dive deep into a set of important topics and forecast what’s next.